Archive for the ‘Email Marketing’ Category

Boost your Email Marketing Open Rates: 4 Key Considerations

Email marketing – one of the cheapest forms of marketing.

But cheap doesn’t have to mean less effective. These campaigns can be highly rewarding. There are many elements that contribute to the success of an email marketing campaign. Here are a few general tips to get you started.

Getting your email opened – one of the biggest challenges in email marketing. Read more →

7 Tips to Write an Effective E-mail Marketing Campaign

E-mail marketing… Is it worth it for your business? Well, yes probably! At least, if it’s written effectively.

The truth is an e-mail campaign, if put together correctly, can be very rewarding. Especially given the small cost involved in creating one – it is one of the cheapest methods of marketing around!

Some people won’t really read or even open your email. That’s a fact. If done badly, it can be damaging to your company. That’s also a fact. But with an effective e-mail campaign, you definitely stand a much better chance than spammers. So, here’s some tips to get you started on producing one where you can see the results!

 

1. Take your time

 

The first and probably most important tip of all! It may feel like you can whip together a good enough e-mail in 10 minutes. But trust me, that is not going to get you far!

Do your research. Be sure that it’s right. The smallest thing could make the biggest difference. Read more →