Google are looking at ways of staying ahead of their competitors and a great way to do this is to bring out new features. The first is Google plus for business and the second an algorithm update; both are very exciting ventures and have all types of organisations on their tip toes.
Google plus has been out for a while now but Google has previously disallowed businesses to join and have blocked any organisation who attempted to join the social network. Read more →
Social media has taken the world by storm in recent years.
And it’s not just the average Joe who’s using it. Companies are reaping the benefits of social media too!
If communicating with your target market on social media is something you want to take advantage of then it’s important that you first do one thing: Develop a social media strategy. Read more →
LinkedIn – the world’s largest professional network.
100 million users worldwide – 6.5m of these in the UK.
As mentioned in a previous post, LinkedIn is one of the most influential social networks alongside Twitter and Facebook.
However – its foundations are very different to these other networks. Read more →
An increasing number of companies are using social media as a way to communicate with their existing and prospective customers. Or at least – that’s what they’re trying to do!
Many will fail in this quest.
‘Why?’, I hear you ask. Well, quite simply, they don’t promote it! Read more →
So, we know why using social networks, such as Twitter, is important for your company.
We also know how to improve the design of your Twitter profile from Part 1.
Now it’s time to look at how to improve your profile through its content. By content I’m talking about the Tweets themselves – what you are actually posting onto your profile on a regular basis.
Obviously, content is a very important factor in determining the success of your profile. Read more →
Approximately 300 million users worldwide – 6 million of these in the UK alone.
Twitter is a huge social networking success. In a previous blog post, I touched on the importance of using social networking sites, such as Twitter, for your company.
But with such a large number of users, how do you stand out? What will make people want to follow you?
Naturally, the first area to address is your profile.
This post is the first of a two part series that will look at how you can improve your company profile in 6 quick and easy steps. It’s not rocket science – it’s simple stuff. Read more →
Social media – the ‘buzzword’ of the moment. Should your company be using it? Well, yes undoubtedly – at least, some of the networks.
In recent years, social media has rocketed in popularity. In fact, 73% of consumers can now be reached through a social network.
“1 in 3 social networkers are fans or followers of a company.”
Social media can be extremely valuable for your company. It would be an oversight to ignore this fact.
Facebook. Twitter. LinkedIn. These triplets are definitely the biggies! And so, they are the one’s this post will focus on. Read more →
