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		<title>4 Steps to Successfully Developing Your Social Media Strategy</title>
		<link>http://www.seniorinternetblog.co.uk/4-steps-to-successfully-developing-your-social-media-strategy/</link>
		<comments>http://www.seniorinternetblog.co.uk/4-steps-to-successfully-developing-your-social-media-strategy/#comments</comments>
		<pubDate>Tue, 31 Jan 2012 15:44:51 +0000</pubDate>
		<dc:creator>Hayley Senior</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.seniorinternetblog.co.uk/?p=810</guid>
		<description><![CDATA[Social media has taken the world by storm in recent years. And it’s not just the average Joe who’s using it. Companies are reaping the benefits of social media too! If communicating with your target market on social media is something you want to take advantage of then it’s important that you first do one [...]]]></description>
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		<title>Optimising Your Site in Search Engines: Keyword Research</title>
		<link>http://www.seniorinternetblog.co.uk/how-to-optimise-your-site-in-search-engines-keyword-research/</link>
		<comments>http://www.seniorinternetblog.co.uk/how-to-optimise-your-site-in-search-engines-keyword-research/#comments</comments>
		<pubDate>Mon, 23 Jan 2012 11:24:52 +0000</pubDate>
		<dc:creator>Hayley Senior</dc:creator>
				<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.seniorinternetblog.co.uk/?p=756</guid>
		<description><![CDATA[<span class="image-rss"><a href="http://www.seniorinternetblog.co.uk/how-to-optimise-your-site-in-search-engines-keyword-research/"><img title="Optimising Your Site in Search Engines: Keyword Research" src="http://www.seniorinternetblog.co.uk/wp-content/uploads/2012/01/keyword-tool1.jpg" alt="Optimising Your Site in Search Engines: Keyword Research" width="200" height="118" /></a></span><br/>Search engine optimisation (SEO) is a hot topic in digital marketing. For those new to the subject – SEO relates to organic search. Basically – the results in Google which companies haven’t paid for. The first 3 pages of Google search results – this is where you should aim to appear. Quite often Google users [...]]]></description>
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		<title>Boost your Email Marketing Open Rates: 4 Key Considerations</title>
		<link>http://www.seniorinternetblog.co.uk/boost-your-email-marketing-open-rates-4-key-considerations/</link>
		<comments>http://www.seniorinternetblog.co.uk/boost-your-email-marketing-open-rates-4-key-considerations/#comments</comments>
		<pubDate>Mon, 16 Jan 2012 12:17:05 +0000</pubDate>
		<dc:creator>Hayley Senior</dc:creator>
				<category><![CDATA[Email Marketing]]></category>

		<guid isPermaLink="false">http://www.seniorinternetblog.co.uk/?p=721</guid>
		<description><![CDATA[Email marketing – one of the cheapest forms of marketing. But cheap doesn’t have to mean less effective. These campaigns can be highly rewarding. There are many elements that contribute to the success of an email marketing campaign. Here are a few general tips to get you started. Getting your email opened - one of [...]]]></description>
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		<title>Graphic Design: Keeping Ahead of the Pack</title>
		<link>http://www.seniorinternetblog.co.uk/graphic-design-keeping-ahead-of-the-pack-2/</link>
		<comments>http://www.seniorinternetblog.co.uk/graphic-design-keeping-ahead-of-the-pack-2/#comments</comments>
		<pubDate>Thu, 22 Dec 2011 13:48:06 +0000</pubDate>
		<dc:creator>Chris Merton</dc:creator>
				<category><![CDATA[Graphic Design]]></category>

		<guid isPermaLink="false">http://www.seniorinternetblog.co.uk/?p=709</guid>
		<description><![CDATA[In a constantly updating arena, professionals can often find it hard to keep up with the latest design developments. As a designer, you are probably constantly striving for originality whilst looking to current movements for inspiration. The internet offers so much in the way of designed content, but it’s often hard to decipher what is [...]]]></description>
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		<title>The 5 Must-Know Methods for Generating Blog Content</title>
		<link>http://www.seniorinternetblog.co.uk/the-5-must-know-methods-for-generating-blog-content/</link>
		<comments>http://www.seniorinternetblog.co.uk/the-5-must-know-methods-for-generating-blog-content/#comments</comments>
		<pubDate>Fri, 16 Dec 2011 16:36:47 +0000</pubDate>
		<dc:creator>Hayley Senior</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Quick Tips]]></category>

		<guid isPermaLink="false">http://www.seniorinternetblog.co.uk/?p=692</guid>
		<description><![CDATA[Ever stared at a blank page wondering what on earth you’re going to blog about? Enter: Every bloggers worst fear - Writers block. Don’t panic! It happens to the best of us. It doesn’t mean you’re not a worthy blogger. It doesn’t mean you’ll never be able to write again. Inspiration – that’s all you [...]]]></description>
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		<title>The 1 Hour Redesign Exercise #1 : Tesco Products</title>
		<link>http://www.seniorinternetblog.co.uk/the-1-hour-redesign-exercise-1-tesco-products/</link>
		<comments>http://www.seniorinternetblog.co.uk/the-1-hour-redesign-exercise-1-tesco-products/#comments</comments>
		<pubDate>Mon, 28 Nov 2011 09:55:49 +0000</pubDate>
		<dc:creator>Andy Faulkner</dc:creator>
				<category><![CDATA[Usability]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www.seniorinternetblog.co.uk/?p=649</guid>
		<description><![CDATA[<span class="image-rss"><a href="http://www.seniorinternetblog.co.uk/the-1-hour-redesign-exercise-1-tesco-products/"><img title="The 1 Hour Redesign Exercise #1 : Tesco Products" src="http://www.seniorinternetblog.co.uk/wp-content/uploads/2011/11/original-e1322474111932.jpg" alt="The 1 Hour Redesign Exercise #1 : Tesco Products" width="158" height="200" /></a></span><br/>What is this series? Welcome to a new series where I challenge myself to improve some of the more popular pages on the internet. Mostly focusing on user experience, I have 1 hour to try to redesign/realign some well-known web pages. We’re not looking at a total makeover or anything, just a simple (hopefully) upgrade. [...]]]></description>
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		<title>A Look at Recent Design on the Web</title>
		<link>http://www.seniorinternetblog.co.uk/a-look-at-recent-design-on-the-web-2/</link>
		<comments>http://www.seniorinternetblog.co.uk/a-look-at-recent-design-on-the-web-2/#comments</comments>
		<pubDate>Fri, 11 Nov 2011 16:41:24 +0000</pubDate>
		<dc:creator>Chris Merton</dc:creator>
				<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www.seniorinternetblog.co.uk/?p=601</guid>
		<description><![CDATA[<span class="image-rss"><a href="http://www.seniorinternetblog.co.uk/a-look-at-recent-design-on-the-web-2/"><img title="A Look at Recent Design on the Web" src="http://www.seniorinternetblog.co.uk/wp-content/uploads/2011/11/helen-hard3-300x178.jpg" alt="A Look at Recent Design on the Web" width="200" height="118" /></a></span><br/>I think it’s safe to say that there’s a shift from adding unnecessary frills and shiny buttons, to a much cleaner design aesthetic. We are more frequently seeing combinations of big impressive images and big and bold typography to catch attention, coupled with well-spaced content type. These emerging websites allow content to shine through to the forefront. A couple of nice recent [...]]]></description>
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		<title>Four Reasons Why You Should be Using LinkedIn</title>
		<link>http://www.seniorinternetblog.co.uk/four-reasons-why-you-should-be-using-linkedin/</link>
		<comments>http://www.seniorinternetblog.co.uk/four-reasons-why-you-should-be-using-linkedin/#comments</comments>
		<pubDate>Fri, 28 Oct 2011 16:29:04 +0000</pubDate>
		<dc:creator>Hayley Senior</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.seniorinternetblog.co.uk/?p=574</guid>
		<description><![CDATA[LinkedIn – the world’s largest professional network. 100 million users worldwide – 6.5m of these in the UK. As mentioned in a previous post, LinkedIn is one of the most influential social networks alongside Twitter and Facebook. However – its foundations are very different to these other networks. It focuses purely on the professional element [...]]]></description>
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		<title>Lesson 1 in using Social Media: Promote It!</title>
		<link>http://www.seniorinternetblog.co.uk/lesson-1-in-using-social-media-promote-it-2/</link>
		<comments>http://www.seniorinternetblog.co.uk/lesson-1-in-using-social-media-promote-it-2/#comments</comments>
		<pubDate>Thu, 20 Oct 2011 13:03:20 +0000</pubDate>
		<dc:creator>Hayley Senior</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.seniorinternetblog.co.uk/?p=545</guid>
		<description><![CDATA[An increasing number of companies are using social media as a way to communicate with their existing and prospective customers. Or at least - that’s what they’re trying to do! Many will fail in this quest. ‘Why?’, I hear you ask. Well, quite simply, they don’t promote it! How will people know about your social media [...]]]></description>
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		<title>6 Quick and Easy Ways to Improve Your Twitter Profile: Part 2</title>
		<link>http://www.seniorinternetblog.co.uk/6-quick-and-easy-ways-to-improve-your-twitter-profile-part-2/</link>
		<comments>http://www.seniorinternetblog.co.uk/6-quick-and-easy-ways-to-improve-your-twitter-profile-part-2/#comments</comments>
		<pubDate>Wed, 12 Oct 2011 09:00:18 +0000</pubDate>
		<dc:creator>Hayley Senior</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Quick Tips]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.seniorinternetblog.co.uk/?p=457</guid>
		<description><![CDATA[So, we know why using social networks, such as Twitter, is important for your company. We also know how to improve the design of your Twitter profile from Part 1. Now it’s time to look at how to improve your profile through its content. By content I’m talking about the Tweets themselves – what you [...]]]></description>
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